Technological Marketing

At the Intersection of Technology and Marketing

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Datebook (Moorpark Acorn)

Posted in July 31st, 2008
Published in Internet Marketing

FRI., AUG. 1 Thousand Oaks/Westlake Village Regional Chamber of Commerce hosts networking Breakfast of Champions, 7 to 9 p.m., Los Robles Greens Banquet Center, 299 S. Moorpark Road, Thousand Oaks. Registrations 6:45 a.m., early bird drawing 7 a.m. Attorney Glenn Dickinson discusses copyrights, licensing. Jeff Lynch talks on ecommerce, Internet marketing. $18.

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Linked by David Adams on Mon 27th Aug 2007 03:47 UTC (New Mobile Computing)

Posted in July 31st, 2008
Published in Graphic Design

The earliest OSNews articles and news postings have not been available online in many years, as they were mostly static HTML, and when we made the switch over to our v1 CMS, I just filed it away on my hard drive.

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ValueClick Announces Second Quarter 2008 Results (Centre Daily Times)

Posted in July 31st, 2008
Published in Affiliate Marketing

ValueClick, Inc. (Nasdaq: VCLK) today reported financial results for the second quarter ended June 30, 2008.

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Film review: The Love Guru (Guardian Unlimited)

Posted in July 31st, 2008
Published in Affiliate Marketing

A daft, immature, occasionally sentimental comedy with some very groanworthy schoolboy gags

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Selling video ads? Standardize first (CNET)

Posted in July 31st, 2008
Published in Ad Networks

The Interactive Advertising Bureau proposes a new standard for digital video commercials, hoping to jump-start the $21 billion online ad market.

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Selling video ads? Standardize first (CNET)

Posted in July 31st, 2008
Published in Ad Networks

The Interactive Advertising Bureau proposes a new standard for digital video commercials, hoping to add a few more billions to the $21 billion online ad market.

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Selling video ads? Standardize first (CNET via Yahoo! News)

Posted in July 31st, 2008
Published in Ad Networks

A Web advertising trade group has proposed a new technology standard for digital video commercials so that the fledgling–and potentially lucrative–form of advertising can get off the ground.

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One Fifth Of Marketers Buy Advertising For News Coverage (WebProNews)

Posted in July 31st, 2008
Published in Advertising

One in five senior American marketers polled said they had bought advertising in return for a news story about their company or product, according to a survey sponsored by PRWeek and Manning Selvage & Lee. The Marketing Management Survey, conducted annually in May, polled 252 chief marketing officers, VPs of marketing, marketing directors and managers about digital media and marketing ethics. …

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Small Businesses Say Postage Increase Will Impact Advertising, According to infoUSAPoll.com (Business Wire via Yahoo! Finance)

Posted in July 31st, 2008
Published in Advertising

OMAHA, Neb.—-infoUSAPoll.comâ„¢ surveyed thousands of small-business executives across the country on June 30th about if the increase in postage will change business practices, in particular advertising spends.

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Earnings: ValueClick Q2 Profits Slide 6.3 Percent; Revs Up 10 Percent (paidContent.org via Yahoo! Finance)

Posted in July 31st, 2008
Published in Affiliate Marketing

Having already warned investors two weeks in advance that weakness in display advertising would mean a rough second half, online ad company ValueClick said Q2 net income was $16.5 million down 6.3 percent from last year’s $17.6 million .

read more from " Earnings: ValueClick Q2 Profits Slide 6.3 Percent; Revs Up 10 Percent (paidContent.org via Yahoo! Finance) "

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