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Media briefs: SMH – gift card launderers… Harvey Norman advertising revenue loss threatens media… (Crikey)
SMH – gift card launderers… Harvey Norman advertising revenue loss threatens media… Arnie protects Californian journalism lecturers…
The Steamy Way to Dinner (New York Times)
Rice cookers are gaining in popularity in the United States, and many cooks often find them indispensable and surprisingly adaptable.
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Skechers hits its stride with online display ad campaign (InternetRetailer.com)
Behavioral ad targeting is on the rise, research firms and ad networks report. It’s a way of presenting an online ad to Internet users most likely to be interested in it.
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IGA signs in-game advertising deal with Activision (AP via Yahoo! Finance)
Video game advertising company IGA Worldwide said Tuesday it signed an exclusive deal with Activision Blizzard Inc. to deliver in-game ads for games on Sony Corp.’s PlayStation 3 console.
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Bonci Design wins Summit International logo award (Portsmouth Herald)
KITTERY POINT – Lisa Bonci of Bonci Design LLC, has received a Bronze prize in the 14th Annual Summit International Awards for logo design.
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zanox Initiates Code of Conduct for Its Global Network of Affiliates (Centre Daily Times)
zanox, a global leader in performance-based online marketing, today announced the company has released a comprehensive and detailed code of conduct for its global affiliate network as an industry measure toward establishing a rigorous benchmark for the affiliate marketing sector worldwide. Conceived as an industry-wide call to action, the zanox Code of Conduct will be implemented across the …
EmSense Names Scott Smith VP of Business Development, Advertising and Marketing (Centre Daily Times)
EmSense Corporation, the company that created the first scalable physiological and brainwave measurement technology for advertising and content measurement, today announced the appointment of Scott Smith as vice president of business development – advertising and marketing. Smith brings to the company extensive experience in the application of electroencephalography (EEG) in cognitive …
Province invests in local digital media research (Ottawa Business Journal)
Three Ottawa-based projects are among the beneficiaries of another new funding announcement from the provincial government, this time in support of digital media research.
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Deal Radar 2008: ImageSpan (CBS News)
The world of copyrights and content licensing is a mess on the web. Plagiarism runs amok. People tend to be very cavalier about stealing content. In this installment of the Deal Radar, we will look at a company that attempts to put some structure around the evidently unmanageable content licensing and monetization issue.
RealNetworks’ Software Lands in Court (New York Times)
The digital media pioneer RealNetworks and Hollywood’s top studios are suing each other in California federal court over Real’s new DVD copying program, RealDVD.
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